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Understand 360 View of the Individual Contact

You can collect all your customers’ data in one place to get a 360-degree view. You can gather all present and past customers’ information to analyze their social media behavior. Even you can integrate Aritic PinPoint applications to derive the accurate and trusted 360-degree customer view and get the complete view of customer profiles.

a) Go to the dashboard and click on  contacts under “Contacts” as shown in the below screenshot.

Contact dashboard

b) Click on any ‘individual contact‘ as shown in the below screenshot.

contact page

c) 360 view of the contact is displayed in three column. The first column is about the basic details such first name, last name, email etc.of individual contact as shown in the below screenshot.

contact page

d) In the middle column of the 360-degree page, you will get points, last active, First touch, and profile percentage. as you can see in the screenshot.

e) The second column is a report about the contact where you can find Activities. Audit log, Opportunities, Task, Locations, Mobiles, and Integration of individual contact as shown in the below screenshot.

contact page

f) In the third column you can get the graph of engagement and points. You can also get details of segments, campaigns and chat history of the individual contact as shown in the below screenshot.

contact page

g) In the first column of 360-degree view, you will get multiple options to communicate with the respective contacts as shown in the below screenshot.

h) In the second column of the page, you will get the option to add notes with the respective contacts. Once the new note page is popped up you need to craft your message(Ex: The message that you need to send to your client etc) and then you need to select the type through which you need to reach out to your client via call, email or through the meeting.

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