Sales opportunity management involves a lot of hard work and requires data churning to understand which is a potential lead and which is not. From calculating the conversion ratio to following up on potential opportunities, the sales team requires vital insights. Jump Directly to 1 . Opportunity Management and its uses to businesses 2. How to find new sales opportunities? 3. Top 15 Best practices for sales opportunity management However, no matter how hardworking the…

If you are not sure about your sales pipeline, take a long time to follow up on opportunities, and have no clue about the wings loose ratio, your business does not have robust sales opportunity management. Lack of sales opportunity management leads to the slipping away of potential deals. Tracking sales opportunities while they move through the sales pipeline is called sales opportunity management. A study by Steve W Martin suggests that up to 50%…