Understanding the truth about how your customers feel about your product and service determines how well you will satisfy their…
Creating awareness and generating interest from the right audience is getting tougher. The market is saturated, and many brands are…
As a business owner, reaching out to your customers, potential business partners, influencers, media journalists, etc., is crucial to establishing…
Generating leads is the foundation for any B2B brand to cornerstone their success in any niche. Inbound marketing is one…
Email users across the world are predicted to grow to 4.3 billion by 2022. Yet the email open rates often…
The solution to any customer problems should be immediate. It’s also important to simply keep in touch with them in…
Using a GIF in the email has come across as a great way for marketers to tell their story in…
Email marketers struggle to identify the exact number of emails that will give them the maximum ROI, i.e. the exact…
Every email subscriber has a lifespan termed as email subscriber lifecycle. It begins when they subscribe to an email list. A…
Emails continue to be marketers’ choice of a communication channel. Not just marketers, even customers prefer to have relevant emails…