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Ankit Prakash in Transactional Emails

DMARC Explained for Volume Email Marketers

Of all marketing mediums, email is perhaps the most flexible and easiest way to reach consumers. It is inexpensive, convenient, measurable and most effective for increasing potential leads and sales figure. However, its pro features give an opportunity to the cyber criminals to misuse its transparency and conduct fraudulent activities. This is a huge concern …

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Ankit Prakash in Transactional Emails

Sending Domain Reputation is the Only Reputation You Have

It wasn’t long when organizations and mailbox providers were engrossed in IP reputation. However, as world’s majority population engages over the internet using multiple devices, it is becoming increasingly difficult for mailbox providers to have a proper setup to filter-out spam emails.This blogs explains why maintaining a good sending domain reputation is a major plus point for …

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Satish Kumar in Transactional Emails

Best Practices To Handle Transactional Email

Emails have empowered the practice of connecting with people. In the business world, we use two primary email types. We have the bulk promotional emails and the personalized transactional emails. Usually, marketing emails are newsletters or the same messages that are sent to many people at a specific time. On the other hand, transactional emails …

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