“Your most unhappy customers are your greatest source of learning.” Bill Gates’s words were profound and meant as straightforward as they…
Customer engagement is as important as gaining a customer in the business. In this enormous pool of people, how do…
What if you can jump directly to engaging High-end leads, saving your time, effort, and energy from the unfitted ones.…
Churn is your arch-rival. Retaining existing customers is much more important (and cost-effective too!) than acquiring new ones. What is…
If you are a marketer, it is evident that you are already accustomed to the term ‘marketing automation’. According to…
Your leads want you to earn their attention. That means your effective lead management strategy will need a quick revamping…
Agency life is a combination of project management, creative expression, and hectic madness. There is no shortage of learning curves…
Instagram is already home to 400 million active users (and still growing). From social media influencers to celebrities to top…
Marketing automation systems are continuing to make a breakthrough for B2B businesses. The market value of marketing automation systems has…
Marketers across the globe are focused on two things – one is to drive conversions of visitors to leads, and…