Once upon a time, marketers would minutely focus on just one channel to engage their target buyers. But that’s an…
Chatbots are all the rave in tech town. And not just because they are some far-fetched version of a futuristic…
We’ve already talked about how marketing automation for multiple channels can give your business a steady boost. Also, we’ve shown you how…
This blog post originally appeared on MarTechAdvisor. Facebook has over 2.20 billion active users, making it the largest social media network globally. A…
Lead capture ads on TikTok are new but lead capturing using ads is not. When a visitor lands on your…
Inbound marketing promises to increase your organic traffic and trigger more conversions. But conditions applied. You have to do it right…
As far as the virality factor goes, TikTok is right up there among the best. The speed with which it…
Automation workflows are not a trend, it is a mandate for eCommerce platforms looking to scale up steadily. Almost all…
Customer loyalty rides in on the back of a fantastic customer experience. A customer experience that brilliantly merges offline and…
Online marketers know that the real metric that defines a campaign’s success is conversions. Depending on what your goal is,…