Using a GIF in the email has come across as a great way for marketers to tell their story in…
According to a study by eMarketer, the median email marketing ROI is a whopping 122%. This number is proof that…
Technology today has allowed us to use new ways to connect with people. Virtual event and marketing campaigns can be…
The bye-bye year was pretty crazy, primarily due to COVID. But it has led to significant change- the ‘Social’ essence…
The founder of e-commerce colossus Amazon, Jeff Bezos, famously said, “Your personal brand is what people say about you when…
As a business, you need to be as creative as possible with your WhatsApp marketing strategy. How will you reach…
B2B eCommerce is a major factor in the growth of small and medium enterprises (SMEs). It can help SMEs overcome…
As consumers’ expectations for a seamless, personalized customer experience have heightened in the past few years, the retail industry has…
The retail industry is constantly in flux, but it will shift towards omnichannel retailing in the next decade. As a…
Business to business operations is the most difficult for entrepreneurs. As a B2B (business to business) company, you have to…