How Global Outreach were able to build a Good database of the customer
Tripled Campaign Efficiency
Thanks to Aritic, it helped us immensely in streamlining our campaign efforts.
10x Customer Reach Expansion
We were able to enrich our customer database further and get more customers.
Skyrocketed CTR by 21%
Aritic allowed us to send out targeted campaigns that elevated our click-through rates by unprecedented levels.
We were looking for remunerative ways to streamline our fundraising efforts for charity purposes. To do so, we were indeed using several tools to run our fundraising efforts. But, it was still hard to manage and track our campaigns.
First, we needed a flexible platform that could help us create an integrated experience for our customers. As we work for the cause of charity, we are always on the lookout for ways to increase our efficiency. Second, we wanted a platform that could provide us with everything we needed for our fundraising campaigns.
Next, we were unable to target the right customers with suitable campaigns at the right time. So, we wanted a more efficient way to send out campaigns, especially email campaigns, to track their performance and see who opened the email, who clicked on the link and how many people unsubscribed.
We were looking for a platform that could help us build a strong foundation for our business. We found it in Aritic PinPoint, which is indeed a complete package in terms of automation giant and a complete CRM solution designed for Non-Profit Organizations. Aritic offered us an excellent solution for all our needs. We could easily split different test campaigns, see which one performed better, and then send out the best-performing campaign to everyone else.
Moreover, we would say that it also acts as a customer engagement platform that offers advanced capabilities like real-time segmentation, dynamic campaign creation, and multi-channel delivery. As a result, it proved to be the most efficient way of reaching out to your target audience that helped us achieve 10 times customer reach expansion.
We used Aritic PinPoint’s software to create a segmented mailing list of users who had downloaded our previous assets via newsletters. It helped us create a database of emails from various sources, analyze the data, and send personalized campaigns based on the data analysis. It allowed us to send out targeted campaigns that were relevant and useful while also increasing our click-through rates.
This was our first time using this platform, and we were very much impressed with the ease of use, functionality, and features.
- Thanks to Aritic, as it immensely helped us streamline our efforts in sending Divine messages/seasonal greetings.
- We were able to enrich our customer database further and achieved 10 times customer reach expansion.
ABOUT GLOBAL OUTREACH
Global Outreach provides a platform for each missionary to raise support and our 100% pass-through policy means that missionaries receive 100% of every dollar donated to them. They have a dedicated team of support professionals who provide critical care for all of our missionaries. They also take care of the financial accounting and provide the care the missionary needs to stay healthy on the field at no cost to them.
Global Outreach believes that the church is the sending organization for missionaries, and they are here to back them up by providing support. They value the relationship between missionaries and their church and partner alongside them to bridge connections between the local church and the missionary on the field. They also work with churches in missions education and more!
Bern, Canton of Bern, Switzerland