Salienceneuro

How Salienceneuro Automated for push data from Salesforce to Aritic

Full-fledged automation

We can effortlessly send campaigns and gain complete flexibility in getting our automation efforts fulfilled

Zero lead leakage

Data engineers saved 20 hours a week by eliminating the need for writing custom code and queries

Boosted campaign effectiveness by 70%

It provides a more efficient way to segment customers that helps increase the effectiveness of our campaigns while saving time and effort

DATA CHALLENGES

While our website received traffic and leads, we faced difficulties in capturing them all spontaneously. Owing to the fact that collecting contact information from website visitors is difficult, we immediately understood that we needed to do it at the point of purchase or lose out on tremendous opportunities in terms of leads. Getting them to re-submit their information was even harder for us.

We specifically wanted to capture leads by leveraging the traffic flowing in on our website. In addition, we were looking to take advantage of the wealth of information we already have about our website visitors and develop a multi-channel marketing strategy that increases customer engagement and generates qualified leads for us. Thus, we started our search for a dependable automation platform that liaised with our needs.

THE SOLUTION

The key to a successful business is knowing your ideal customer. Aritic PinPoint is a groundbreaking marketing automation platform that combines powerful segmentation capabilities with advanced analytics and predictive modeling to provide marketers with an arsenal of highly targeted promotional tools.

It helped us target the most valuable prospects in a highly personalized way. This tool can take data from Salesforce, which we desperately needed for our business processes, and get to the goalpost. Based on that data collected, we can now send new details about available treatment options we provide to our patients more appropriately. Moreover, this tool has proved to be a complete solution for us as it offers smart technology to create marketing campaigns that will speak directly to them based on what we know about them. It’s an intelligent new way of doing things that really work!

KEY RESULT

At Salienceneuro, we are happy to opt for Aritic PinPoint as it helped us achieve traffic interpretation and capture required data of prospects valuable for our business.

We achieved a 70% increase in overall campaign effectiveness across various channels.
In addition, with the automation capabilities this platform gives us, it is easy-breezy for us to push data from Salesforce to Aritic.

ABOUT SALIENCENEURO

Depression disconnects you from what matters. Family and friends. Your passions. Your life. Some mood disorders can permanently disengage parts of your brain, making it hard to see the way out. Salience uses Transcranial Magnetic Stimulation Therapy (also known as “TMS Therapy“), a uniquely better, non-invasive treatment for reconnecting your neural networks.