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SPS Corp

How SPS Corp got all the customers information in a single place

Promoting

Fulfilled dynamic segmentation needs faring us a 27% higher CTR

Powered up our dynamic segmentation needs that assisted us to ramp up personalized promotional emails experience faring us a 27 percent higher click-through rate than regular marketing emails.

Promoting

Full-fledged automation freedom

Automation is what we need in today's world where time is the most valuable resource. We can now send campaigns and gain complete flexibility in getting our automation efforts fulfilled.

Promoting

Whooping 22% enhancement in the campaign targeting

We have a broader range of more niche products to target, and with Aritic, we can send different campaigns for our diverse sets of products with spot-on campaign targeting.

DATA CHALLENGES

We were facing a lot of problems in getting the accurate and complete information of our customers. In addition, we were using different tools for different campaigns. Still, it was not working satisfactorily for us in terms of making our business more productive and achieve marketing goals in an efficient manner. Not only this, we were just gliding in terms of sending Different campaigns for our different products while we could run!

THE SOLUTION

Due to that, we soon understood that we needed to switch towards a complete marketing automation tool. Since we adopted this versatile marketing automation platform called Aritic PinPoint, we are able to send several types of campaigns using the tool and achieve the best automation potential for our organization.

To our surprise, we recognized that Aritic is a highly customizable marketing automation platform that eventually has helped us create and send automated campaigns with complete control and insights we required. Moreover, it also gave us the power of dynamic segmentation, which helped us increase the personalized promotional email experience, resulting in a 27% faster click-through rate than regular marketing emails.

Furthermore, it has eased our most significant problem of sending Different campaigns for our different products. In conclusion, we would say that this tool is specially designed to help you automate your campaigns, nurture leads, manage contacts, and measure ROI.

KEY RESULT

Core results for us since we started using this platform include,

 

  1. We achieved full-fledged automation freedom that led to 51% boosting the efficiency of our automation initiatives.
  2. We feel well-equipped in terms of improving campaign measurability by 28% and improving campaign targeting by 22% for all our diverse sets of products.

ABOUT SPS CORP

SPS Corporation is committed to ensuring the safety and wellbeing of all those involved in its projects, and safety is an integral part of its philosophy. When they partner with their employees, customers, and the community, they genuinely believe that they can enhance the construction industry’s safety.

SPS Corporation is proactive in its belief that injuries can be avoided. Therefore, they have the following (select one item, features, components) in place. They promote a work environment without drugs and substance abuse. They check under these conditions all claimants, randomly, after an injury or incident-specific to the project and cause.

Understanding the security challenges specific to each project is critical to ensuring everyone can safely return home every day. To this extent, SPS Corporation develops its work plan in compliance with each site-specific safety plan developed for each project they work on specifically. This ensures that the plan is specific to tasks about to be completed and that potential hazards get considered before work begins.

LOCATION

Melbourne, Australia

WEBSITE

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