Inactive Subscriber to Warm Up Series

Inactive subscribers are the cold leads who usually become ideal for timeline within 30 to 90 days. Warming up these subscribers are quite crucial for the inbound marketing team. First, build the automatic updating segment of these cold leads, and … Read More

Birthday and Anniversary Triggers

Never miss an opportunity to send make your customers feel special. Create event-based triggers for birthday and anniversary (like an anniversary they have with your brand, like their purchase). These event-based emails are a great way to make your customers … Read More